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At the center of the podcast medium emergence. We understand our local advertising communities challenge to reach the multicultural demographic audience in an authentic environment. We partner with area podcasters to customize and deliver tangible results to our Charleston regional advertisers. The multicultural audience has dynamic buying power with over $3.4 trillion dollars it is significant to note we reach this audience effectively and authentically.
The four key multicultu-ral trends every adver-tiser needs to know
The Future is Now
Culture Matters
Connected and In Control
The Ultimate Unifier: Phenomenal Music That Matters
Podcast Consumption Trends
Twenty-six percent of Americans listen to podcasts every month. These people are young and well-educated and have higher-than average household incomes, according to Edison Research. They’re also loyal and engaged, on average consuming seven podcasts per week.
37%
Public Transportation
52%
Car
40%
Exercising
45%
Work
89%
Relaxing at Home
69%
Mobile Devices
PODCAST LISTENERS REALLY ARE THE HOLY GRAIL ADVERTISERS HOPED THEY’D BE
Podcast listening is steadily growing & here to stay
In the past two years, podcasting ad revenue has grown by double digits from $69 million in 2015 to a projected to reach 256 million U.S. dollars in 2018.
Access Charleston Our Podcasters Endorse Your Brand
In the past two years, podcasting ad revenue has grown by double digits from $69 million in 2015 to a projected to reach 256 million U.S. dollars in 2018.
Get your business seen and heard in Access Charleton! Advertise Today
Contact Richard Sands
607-765-4000
